The Franklin Plan

In 2009, Adam Davidson’s vision came to life in the Huntsville, Alabama market. His new home building company, Davidson Homes, offered home buyers quality construction and materials, superior value and an unprecedented level of personalization. He committed himself to building an all-star team of employees, and their hard work soon paid off. Within a decade, Davidson Homes has become one of the region’s fastest growing home builders. As the company has grown, so has our business model. We are more than just a home builder. Davidson Homes now offers an integrated home buying experience. With our affiliated mortgage company, Heritage Mortgage, and our Safe Harbor Title partnership, it is our goal to ensure a smooth closing transaction for every home buyer. Our history of successfully satisfying our home buyers’ needs allowed growth and expansion into the Tennessee and North Carolina markets where we continue to offer the same Davidson Homes experience to more happy customers. Davidson Homes continues to grow throughout the southeastern markets and plans to develop communities in Georgia and other markets in the near future. We attribute our successes and growth to our customer-focused approach. We keep the home buyer in mind in everything we do, every step of the way. We do this by employing local teams in every market and encouraging our teams’ involvement in their local communities. Our land acquisition teams research the market for strategically desirable locations, ensuring our customers get the most value for their investment. When a customer purchases a Davidson Home, they receive the benefits of an ideally located community, and a new home that meets every need at a price they can afford. We offer each home buyer the ability to choose from many designer options and upgrades to allow for personalization, making their new home, their dream home.